Here at Who What Wear, we believe in the power of accessories. That's why we've dedicated an entire series—Successorise—to it. After all, nothing has the ability to overhaul your outfits quite like a well-chosen sparkly hair grip or an elegant pair of earrings worn with a messy low bun. The same, naturally, applies to handbags.
Handbags are covetable—this we know—and while my own personal wish lists will always include the classics (think Chanel, Gucci, Hermès—the dream), nothing gives me quite the same thrill as discovering a new It-bag brand. When I started researching the best new bag brands for this piece, I consulted both Instagram and the trend reports of Matches, Net-a-Porter and MyTheresa. And now, after hours of searching, I can confirm that these are the handbag brands to know now.
From the coolest bag I've seen (that costs just £65) to the label that dominated 2019 with its sleek wares (which has recently launched its debut bag collection), keep scrolling to discover the best new handbag brands of 2020.
This vintage-inspired range began to gain momentum at the tail end of 2019. The "milk pail" will no doubt be on the arms of many fashion editors.
S.Joon Milk Pail Croc-Effect Bag (£495)
S.Joon Teardrop Leather Bag (£315)
S.Joon Tulip Leather Bag (£395)
Handcrafted in limited runs using only the best materials—whilst fusing together Japanese- and Indian-inspired artisanal practices—Emily Levine's bags are better described as works of art.
Emily Levine Tokyo Bag (£48)
Emily Levine Dumpling Knotted Striped Silk-Blend Tote (£104)
Emily Levine Silk Notto Bag (£278)
Aesther Ekme creates simple bags with function at their heart, but that doesn't mean they're not beautiful. In fact, their minimal silhouettes make them all the more covetable, as they'll go with just about everything you can pair them with.
Aesther Ekme Demi Marin Leather Bucket Bag (£430)
Aesther Ekme Sac Leather Tote (£485)
Aesther Ekme Demi Lune Leather Shoulder Bag (£350)
Khaite was one of 2019's defining brands, with its knitwear proving to be most popular in fashion circles. However, after launching its first handbag edit at the end of 2019, we think it's not going anywhere for 2020.
Khaite Envelope Pleat Leather Clutch (£1070)
Khaite Circle Medium Leather-Trimmed Canvas Tote (£1440)
Khaite Envelope Pleat Medium Leather Tote (£1530)
It takes a great deal to surprise the Who What Wear team, but that's exactly what happened when we saw the price of Roop's satin bags. A high-street price for a conscious, boutique Brit label? We can't say no to that…
Roop Green Furoshiki Bag (£65)
Roop Satin Furoshiki Bag (£65)
Roop Black Furoshiki Bag (£65)
Made in Barcelona by traditional artisans, The Sant's bags are on every WWW UK team member's wish list. With their signature scrunchie handles and structured bodies, their play on proportion makes them look all the more premium.
The Sant Kinchaku Mini Leather Tote (£405)
The Sant Obi Leather Tote (£415)
The Sant Furoshiki Leather Tote (£340)
Mashu is an ethical handbag brand that is designed in the UK and handcrafted by expert artisans in Greece. Using only sustainably sourced materials that don't harm the environment, it's a mid-range purchase you can feel good about.
Mashu Iris Mint (£285)
Mashu Anais Creme (£315)
Mashu Amaryllis Leopard (£290)
Elleme first appeared on our radars last year, but it's slowly been building momentum. Choose from the raffia, mock-croc and pastel colour totes.
Elleme Raisin Raffia Shoulder Bag (£355)
Elleme Raisin Croc-Effect Shoulder Bag (£465)
Elleme Madeleine Leather Shoulder Bag (£335)
Simple, chic, modern. Those are the exact three words I'd use to describe bag brand Coperni.
Coperni Swipe Leather Tote (£475)
Coperni Swipe Mini Leather Tote (£375)
Coperni Swipe Leather Tote (£475)
Affordable brands that look expensive are what we're always on the look out for. Jeenaa ticks both those boxes with sharp, structured totes in minimalist colours that look way more than the under £80 price tags.
Jeenaa Jiyo Black Bag (£76)
Jeenaa Trapezium Brown Bag (£38)
Jeenaa Jeele Stone Bag (£68)
A bag brand that's loved by Alexis Foreman means we need to know more about it. Bonastre. The brand uses vegetable leather and all pieces are softly structured and all feel super polished.
Bonastre 11-108 (£360)
Bonastre 10-100 (£589)
Bonastre Hand Brut (£624)
Next up, the biggest spring/summer 2020 fashion trends to know right now.
This article originally appeared on Who What Wear
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