There’s no such thing as too much of the Kardashians, is there? We might all be Kravis-ed out after our feeds have consisted of all their wedding content, but now it looks like it’s Kim Kardashian's turn to take centre stage.
Kim took to her Instagram to share a new collaboration with Beyond Meat, revealing she's been named their Chief Taste Consultant. The 41-year-old added in the caption, "I'm so inspired by @beyondmeat's mission and excited to share their delicious plant-based products with all of you as their Chief Taste Consultant. Visit beyondmeat.com/kimk to find out more 👩🏼🍳🌱"
The video consists of the Skims owner ‘tasting’ the plant-based products for herself, but eagle-eyed fans were quick to point out that it actually looks like she wasn’t even eating them.
We never actually saw Kim take a bite, and the clean-cut burger made it seem almost impossible that she was really eating. One fan took to the comments to say: "Did you actually bite into the burger 🧐😂", while another wrote: "I know [she] didn't even take a bite of burger!!!"
Another pointed out, "All she did was chew, even the burger was clean cut" while a fourth said, "I love you Kim but them shots of you chewing without even a bite taken out of the food is killing my soul 😭"
Did they think we wouldn't notice?! This is all kinds of hilarious.
Of course, there are a whole host of reasons why Kim wasn't eating the burger - maybe they had to film for hours so she couldn't consume the props, or maybe it wasn't safe to eat after it had been under studio lighting.
And one thing is for sure: we're keen for a burger.
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