Did Kim K just shade this beauty blogger?

Photo credit: Instagram.com/Jackieaina
Photo credit: Instagram.com/Jackieaina

From Cosmopolitan UK

In case you weren't aware, Kim Kardashian launched her first ever product from her beauty range last week. Just wanted to point that out because I don't think many people heard about it...

Photo credit: Giphy
Photo credit: Giphy

Archbishop of Banterbury reporting for duty.

Yep, I'm pretty sure that even my Nan who hasn't left her house for 6 months, is aware that Kim Kardashian just launched her Crème Contour and Highlight Kits.

If you managed to get your hands on one, I reckon you're anxiously awaiting the dreaded customs charge and passing the time by watching the reviews roll in on YouTube.

That's because some of America's biggest beauty YouTubers got their hands on the kits early, when they were invited to a launch party at Kim's actual house.

Where the magic happened #kkwbeauty

A post shared by Elle Ferguson (@elle_ferguson) on Jun 25, 2017 at 1:49pm PDT

One of the people lucky enough to get a snoop around Kimmie's house was Jackie Aina who has almost 1.5 million subscribers on her YouTube channel.

Jackie has been making videos for over 7 years on YouTube and is known for her honest reviews, especially on products for women of colour.

After attending the launch, Jackie posted a video review of the contour kits. Even including a clip of her and Kimmy at the launch together.

In the video, Jackie gives a very thorough and balanced review of the product. She explains that at $48 the products are "a little on the pricey side" especially considering how much product you get for that.

But on the flip side, she admitted that Kim did a "pretty good job" with the shade range, as Jackie explains it can be extremely difficult to find contour colours that are dark enough for black skin.

Summarising her review, Jackie praised the look, formula and shade range of the line but also shared her thoughts on Kimmy launching a contour kit now:

"Part of me kind of feels like it's a little too late to be doing highlight/contour kits. I feel like she should have did this like 5 years ago. That is when something like this really could have taken off. I feel like the whole contour and highlight train has long left the beauty community and that phase was like two years ago."

She also reiterated her view on the $48 the price tag:

"The price point, I'm not really feeling. I just feel like $48 is a little up there. I mean Kim, you could have maybe did a $40 even. $40 makes me feel comfortable, and what's that shipping like if you're in the UK? What's it really going to cost me, what's customs gonna be talking about?"

Photo credit: Giphy
Photo credit: Giphy

Jackie I'll be sure to let you know when I get that customs slip...

So how did Kim respond to Jackie's honest review?

Thank you to everyone who came out to my @kkwbeauty launch event! Loved seeing my OG's & meeting so many new people!

A post shared by Kim Kardashian West (@kimkardashian) on Jun 22, 2017 at 10:14am PDT

Kimmy uploaded a pic to Instagram of everyone who attended her party and tagged everybody except Jackie...

Now this could have been a genuine mistake on Kim's part, but the Internet seems to think otherwise.

Jackie then took to Instagram Live to address the controversy:

"I just gave some really constructive feedback about the product. I didn't glorify the product in my review, but I also didn't bash it. Kim puts up a picture on Instagram of everyone who came to the launch, literally everybody who came to the launch and tagged everyone but me."

"Is it shadier to not put up a picture at all, or to put the picture up and to not tag the one person? She knew what she was doing."

"Did I think it was shady? Absolutely. Was it worth attacking her? Not necessarily."

Kim has not addressed the drama but has since removed all the tags from her Instagram pictures.

Watch Jackie's full video here:

Follow Laura on Instagram.

You Might Also Like