IKEA has joined forces with luxury perfume house, Byredo, to create 13 evocative candles for its new OSYNLIG collection, and prices start from £5.
Swedish for 'invisible', OSYNLIG is a limited-edition range which aims to democratise high end scents, making them an affordable luxury for the many. The candles have been designed to trigger our emotions and reflect the ever-changing moods of the home.
The scents – Pomegranate and Amber, Peach Blossom and Bamboo, Swedish Birch and Juniper, and Tobacco and Honey – are divided into three different bases: floral, woody and fresh.
Speaking about the collaboration at the press launch, James Futcher, Product Design Leader at IKEA Sweden, said the idea originated from a desire to 'explore what smell and scent in the home really means', explaining that it's 'not just about what your home looks like' but 'how you make your home feel'.
The candles come in hand-formed ceramic pots, which have been glazed with a blend of two colours that represent its ingredients. The pots can be reused once the candle is finished, designed to store small things, or used to decorate the home.
The triangle-shaped marking on each candle's container is a reference to one of the most popular ways people understand fragrance – as a combination of top notes, which you smell first; middle notes, which come next and last longer; and base notes, which form the bottom of the triangle and remain for the entire duration of the fragrance.
The collection wasn't designed during lockdown, but the candles are as relevant as ever. Whether you're separated from loved ones or want to recall childhood memories, the range aims to evoke your fondest memories and emotions.
Speaking about his first scent memory at the press conference, Byredo's founder, Ben Gorham, explained: 'The smell of my father is my first scent memory. I was around five years old and remember he wore a perfume that had a very distinct smell; it's best described as the smell of green bean. And the smell of his leather gloves that reeked of tobacco and wet snow.'
Explaining what he thinks the smell of the year is, Ben concludes: 'There's no smell like the smell of the home for 2020 – for better, for worse.'
The OSYNLIG collection will be available to purchase exclusively in IKEA stores from November.
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