Dress of the day: The hard-working £39 midi that sells out as soon as it's restocked

·Fashion and Shopping Writer, Yahoo Life UK
·3-min read
Finery Midi Dress
Run, don't walk: the £39 midi dress is selling out quick. (Finery/Yahoo Life UK)

Yahoo Life's editors are committed to independently selecting wonderful products at great prices for you. We may receive a share from purchases made via links on this page. Pricing and availability are subject to change.

If there’s one thing we love on Yahoo UK shopping team, it's dresses. The ease of putting just one thing on in the morning? Yes please! So when we get wind of a midi dress that’s selling out as fast as it's restocked, our ears prick up.

The dress in particular is by British womenswear brand Finery, and shoppers have praised its versatility and how easy it is to clean and throw on, so we’re imagining a lot of cost-per-wear potential with this ideal day-to-night dress.

Plus, it comes in at a very reasonable £39.

Why we rate it

The dress, available from Marks & Spencer and John Lewis (but already totally sold out on Finery's site) features a half-length sleeve with an elasticised cuff to keep the arm narrow, whilst a ruched shoulder adds a bit of drama without being over the top.

A high, round neckline makes it suitable for work or any modest situations, whilst a cinched waist detail keeps the simple style from being boring.

The flattering midi dress is also available in a forget-me-not blue. (John Lewis)
The flattering midi dress is also available in a forget-me-not blue. (Finery)

Shop from John Lewis

Shop from M&S

The skirt sits in a flattering fit-and-flare style, and even more good news? It is available in a range of colours, and from a range of stockists.

The stylists at Marks & Spencer (M&S) have matched the navy colourway with a pair of white trainers, and the green iteration with a pair of black strappy high heels, showing the full extent of just how versatile the £39 midi dress is.

For a casual look, wear with sandals and a light denim jacket now, and switch out for trainers and a heavier jacket when the temperature drops.

What the reviews say

So far, the dress has been racking up tons of four- and five-star reviews and ratings. The number of reviews may not be in the thousands just yet, but the fact that the dress keeps selling out as soon as it's back in stock speaks for itself.

Customers say the Mya short sleeve midi dress fits true to size. (John Lewis)
Customers say the Mya short sleeve midi dress fits true to size. (Finery)

Shop from John Lewis

Shop from M&S

Out of the remaining reviews, fans of the versatile midi dress have been complimenting its jersey fabric for ease and anti-creasing ability, as well as how it “can be dressed up or down”.

Shoppers also love the £39 must-have’s flattering style and have recommended getting your usual dress size as it fits “true to size”.

  • “Lovely bright summer dress. Travels well and does not crease.”

  • “Lovely style dress and very flattering and comfortable fit.”

  • “Comfortable wear dress and lovely colours which can be dressed up or down.”

  • “I ordered this in blue - fabric is wrinkle resistant with a lovely feel to it.”

  • “I purchased this in the bright green colour and absolutely love it. Plenty of flare, easy to wear dressed up with heels or with white trainers and a little white denim jacket. Had loads of compliments.”

Buy it: Finery London Short Sleeve Midi Tea Dress | £39 at M&S

Buy in Black

Buy it: Finery London Short Sleeve Midi Tea Dress | £39 at M&S

Buy in Navy

Buy it: Finery London Short Sleeve Midi Tea Dress | £39 at M&S

Buy in Blue

Buy it: Finery London Short Sleeve Midi Tea Dress | £39 at John Lewis

Buy in Floral

Watch: How to organise your wardrobe