Drunk Elephant have launched a new mask: Here's why you need to check it out
Between the shiny, millennial-centric brands delivering fresh drops through your letter box, the more established, cult buys and the indie outfits selling a fine line in 'natural and organic' products, the beauty landscape has never felt more cluttered.
To help you to navigate this brave new world of retinol, AHAs, jade rollers and double cleansing, WH beauty editor, Perdita Nouril, is here to try and test the new drops that are making their way into her (very full) bathroom, via her column, Beauty Dispatch.
Here, she'll share the freshly released heroes that she loves: ready to let you know where to spend your skin and hair care cash.
This time around, she tries Drunk Elephant Bouncy Brightfacial to see if it rivals her all time favourite Drunk Elephant product, the T.L.C Sukari Baby Facial.
What is Drunk Elephant Bouncy Brightfacial?
Bouncy Brightfacial Drunk's third mask to launch into their ever growing cult line up. Brimming with azelaic acid, a hero ingredient that's search popularity has jumped 27 percent in recent months, its famed for its radiance-boosting abilities that nix dullness and help to even tone.
There is also 1% of the BHA salicylic acid, which clarifies a congested complexion, and a whole heap of other skin polishing goodies such as moisturising plant oils, ceramides, niacinamide and fatty acids, which tackle dark spots, hyperpigmentation, sun damage and post-acne scarring. Sounds dreamy, right? But for me, Bouncy Brightfacial has big boots to fill.
You see, for anyone that knows me or has read my Beauty Dispatch column before will know that I'm utterly obsessed with DE's ultra-exfoliating TLC Sukari Babyfacial. I'll extol its virtues at any given opportunity and swear blind that no other product gives such an otherworldly glow without causing irritation (on my skin, anyway).
So, will Bouncy Brightfacial finally be the product to turn me? Here's how I got on when I tried it.
But first, why is Drunk Elephant so popular?
Chances are, you're pals with someone who is a Drunk Elephant convert. If not, then hello, hi, because I'm definitely one of them. The reason why Drunk Elephant has such a big following is because it's something of an outlier. Presently, impressive products from purse-friendly brands such as the Inkey List, The Ordinary and Beauty Pie are taking up space in our skincare arsenals, yet many are still leaving room for Drunk Elephant because, although expensive, the products are undeniably good.
A reason for the brand’s popularity is their 'clean' credentials. Every product is free from what the brand call “the suspicious 6” so essential oils, drying alcohols, silicones, fragrances and dyes, SLS and chemical SPF.
D-Bronzi Anti-Pollution Sunshine Drops is a best-seller across the pond and TikTok, usually awash with draft beauty content, is filled with glowing product reviews of Drunk Elephant products. Customer ratings are generally around the five-star mark, and although far less important, the bright pop-y packaging is cute and minimal, giving it that wow factor on your bathroom shelfie.
Drunk Elephant Bouncy Brightfacial: My honest review
My first thoughts about the product are this, why call it a mask when you don't wash it off? But honestly? that's the only negative thing I have to say about it. I've been trying it for just over week now (not long, I know) but long enough to say this. So far, it's serving me very well indeed.
I stripped back my routine and used it as the last step in my nighttime routine. It has caused no irritation, not a hint of uncomfortable tingling and feels far more like a cosseting face cream, rather than a mask. The texture is super lightweight and dries on the skin very quickly, offering a matte effect, which is perfect for my oily t-zone.
After the first initial use, I woke up the next morning to fresh and lovely looking skin, as if I'd just come back from a good facial or a well-rested weekend. I found I needed far less concealer and the small smattering or hormonal spots across my jaw looked far less angry.
Drunk Elephant Bouncy Brightfacial: My verdict
I know plenty of people that have tried Babyfacial and founds its potent blend of acids too harsh for their sensitive skin. If this sounds like you then I'd recommend trying Brightfacial instead. It's far gentler yet you still get that brilliant exfoliating effect, which leaves skin looking luminous and even toned. This is thanks to its hero ingredient, azelaic acid, which is a powerhouse when it comes to skin brightening and evening out a mottled skintone that resembles a Cadbury’s mini egg.
Best of all, Drunk Elephant have cleverly teamed it with lots of other gentle but mighty ingredients that work in tandem to dial down pigmentation and scarring; and because it’s got niacinamide, ceramides, marula oil, chia, fatty acids and fermented green tea, it does the job of several serums in one go, which makes it a worthwhile investment and a good shout if you're looking to nix dull and patchy skin that's reminiscent of dodgy
Would I replace Babyfacial with Brightfacial? No, but that's because fine lines are more of an issue for me, plus I can handle a heavy hit of acids, meaning that my skin's need are better suited to a bi-monthly date with glycolic and salicylic.
You Might Also Like