Dancing On Ice viewers complain that show has more ads than skating

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Dancing on Ice: SR15 on ITV1 and ITVX

Pictured: Oti Mabuse, Jayne Torvill, Christopher Dean and Ashley Banjo.

This photograph is (C) ITV Plc and can only be reproduced for editorial purposes directly in connection with the programme or event mentioned above, or ITV plc. This photograph must not be manipulated [excluding basic cropping] in a manner which alters the visual appearance of the person photographed deemed detrimental or inappropriate by ITV plc Picture Desk.  This photograph must not be syndicated to any other company, publication or website, or permanently archived, without the express written permission of ITV Picture Desk. Full Terms and conditions are available on the website www.itv.com/presscentre/itvpictures/terms

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Dancing On Ice has come under fire for including too many adverts. (ITV)

Dancing On Ice viewers have joked that the show should be renamed "Adverts On Ice" because of the huge number of breaks in each episode.

People have long been complaining about the volume of adverts in prime time shows, but fans of the skating contest feel that this year's balance has tipped too far.

Read more: All the Dancing On Ice winners so far

In fact, many of those complaining joked that the skating was interrupting their enjoyment of the adverts as they noted the number of commercial breaks in Sunday's episode.

One viewer tweeted: "They ought to rename this program Adverts on Ice!!"

This image and the information contained herein is strictly embargoed until 21.00 Wednesday 4th January 2023

From Lifted Entertainment

Dancing on Ice: SR15 on ITV1 and ITVX

Pictured: Alexandra Schauman and John Fashanu.

This photograph is (C) ITV Plc and can only be reproduced for editorial purposes directly in connection with the programme or event mentioned above, or ITV plc. This photograph must not be manipulated [excluding basic cropping] in a manner which alters the visual appearance of the person photographed deemed detrimental or inappropriate by ITV plc Picture Desk.  This photograph must not be syndicated to any other company, publication or website, or permanently archived, without the express written permission of ITV Picture Desk. Full Terms and conditions are available on the website www.itv.com/presscentre/itvpictures/terms

For further information please contact:
james.hilder@itv.com
Alexandra Schauman and John Fashanu were voted out first. (ITV)

Someone else joked: "Everyone enjoying itvs adverts this year? Sorry I mean dancing on Ice"

Another viewer wrote: "#DancingOnIce really enjoying the adverts tonight,I’d give them a 7.5."

The ad break issue was a common gripe with viewers, who claimed there were adverts being shown after every skate.

Read more: Who's taking part in Dancing On Ice 2023?

One viewer joked: "Do you know what this series of #DancingOnIce needs? More adverts."

Someone else tweeted: "Wish #DancingOnIce was on the BBC. All this ice dancing in between the adverts is getting on my nerves."

Another person added: "The skating is ruining my enjoyment of all the adverts."

Others even switched off, with some commenting that the amount of cheering was too much to listen to: "Turned off, too many adverts too much noise!"

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One viewer shared the tip: "It’s not worth watching #DancingOnIce live. You can watch it within 20 mins if you fast forward through the hundreds of adverts and chat after the dances."

Someone else agreed: "40 minutes in and only 3 skaters #DancingOnIce @dancingonice now I know why I usually record the show and fast forward. too many adverts."

John Fashanu and his skating partner Alexandra Schauman became the first couple voted out of this year's contest on Sunday night after a skate off against Ekin-Su Culculoglu and Brendyn Hatfield.

Meanwhile, Carley Stenson and Mark Hanretty soared to the top of the series leaderboard with 32 points for their first performance.

Dancing On Ice continues on Sundays on ITV1.