Children 'much prefer' natural foods to processed options

According to new research, kids actually prefer foods that they believe to be natural over more processed fare. Researchers at the University of Edinburgh and Yale studied the preferences of more than 370 adults and children in the United States when presented with apples and orange juice and told of their origins. The team assessed the participants’ apple preferences in terms of perceived tastiness, perceived safety and desire to eat. “Both children and adults preferred apples they believed were grown on farms to those grown in labs.”

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