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This celeb-approved skin hydrator is (very nearly) half price right now

elizabeth arden hyaluronic acid ceramide capsules hydraplumping serum, 60piece
Save 47% on this celeb-approved plumping serum Prima

By now, you likely know how popular hyaluronic acid is in the skincare world. Not half as ominous as it sounds, this humectant molecule is actually produced naturally within our bodies, and used for a range of functions, from keeping joints lubricated to softening skin.

The bad news is that our natural production of hyaluronic acid slows as we age. The good news is that a topical top-up can help to supplement the upper layers of your skin, allowing you to reap all those plumping, hydrating benefits.

Hyaluronic acid serums are everywhere these days, but there’s one we’ve been using consistently for years – and it never lets us down. Elizabeth Arden’s Hyaluronic Acid Ceramide Capsules are a wise choice for several reasons – and today they’re generously reduced as part of Amazon’s annual Prime Day extravaganza.

So, why are these little pods so popular with the A-list and beauty editors alike? First and foremost, the formula is genuinely brilliant. Each capsule contains a potent dose of hyaluronic acid in an extra-low molecular weight, which essentially means it can travel further into the skin than a traditional hyaluronic acid formula, hydrating on a deeper level and plumping out fine lines in the process.

Then, there’s the added ceramides, which are the key to keeping all that moisture exactly where you want it, for longer. You can think of ceramides as the ‘building blocks’ of your skin barrier: they slip into the surface to fortify and smooth, locking all the humectant goodness beneath.

And lastly, there’s the sheer practicality of it all. Each biodegradable, vegetable-based capsule contains a precise single portion, so you know exactly how much to use each time, negating any product wastage. The encapsulation technique also means the formula stays potent until the second you come to use it, without the need for heavy-duty preservatives. They’re ideal for travelling, and will make your foundation look flawless too.

All you need to do to take advantage of this very welcome discount is have an Amazon Prime membership. Don't fancy committing? No problem: simply sign up for the 30-day free trial before checking out instead.

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