Cadbury chocolate is some of the best chocolate in the world, and that's not surprising considering it's been around for yearrrrrrsssss. Practice makes perfect, and all that...
So, here are some more surprising facts about our beloved Cadbury.
1. Cadbury was founded by John Cadbury
John Cadbury founded Cadbury back in 1824. It started life as a humble grocery store in Birmingham, in which John started making drinking chocolate by hand and selling it as a health drink – it was often served with lentils or barleys mixed into it.
2. The first Cadbury factory opened in 1841
Eventually, John opened a Cadbury factory 17 years after starting his original business. By the following year, he was selling 11 different types of cocoa and 16 different varieties of drinking chocolate.
3. Cadbury solid chocolate was invented to use up leftovers
The Cadbury chocolate we know and love these days only became a thing when John was looking for a way of using up the cocoa butter left over from the cocoa-making process. Jeez, can you imagine a world without Cadbury Dairy Milk?!
4. Cadbury made chocolates for royalty
In 1855, John and his brother Benjamin – who was also his business partner – received a Royal Warrant to assume the role of “manufacturers of cocoa and chocolate to Queen Victoria”. Today, the company continues to hold a Royal Warrant from Queen Elizabeth II.
5. Cadbury was the first company to use heart-shaped boxes
You know all those sappy heart-shaped chocolate boxes (that we actually secretly love, but don’t tell anyone – we’re trying to come across as hard)? Well, Cadbury was actually the first company to use them to showcase its chocolates. Founder John’s son, Richard, actually came up with the idea, and from 1861, Cadbury chocolates were sold for Valentine’s Day in heart-shaped boxes covered in cupids and roses. The idea was that the recipient could use the box to store keepsakes long after all the chocolate had been devoured.
6. More than 350 million bars of Dairy Milk are sold every year
Yup… that’s approximately one million bars sold per day.
7. The first Cadbury Easter egg appeared in 1875
While playing around with different mouldable chocolate formulas and shapes, Cadbury came up with a hollow egg. This first version was a dark chocolate egg stuffed full of sugar-coated chocolate drops.
8. Cadbury Flakes were invented by mistake
Can you believe that one of Cadbury’s most iconic chocolate bars, the Flake, came about by mistake? A Cadbury factory worker noticed one day that the excess chocolate that was left over after the moulds were filled ended up cooling down into the shape of chocolate ribbons aka, like a Flake. Cadbury ran with the idea and the Cadbury Flake made its official debut in shops in 1920.
9. Cadbury’s Creme Egg was first sold in 1971
We first got to taste the delight that is a Cadbury’s Creme Egg in 1971, despite the company making the very first creme-filled chocolate egg back in 1923. So, were they perfecting it for 48 years? Maybe.
10. Sales of Cadbury Creme Eggs dropped dramatically in 2015
The reason six million less Creme Eggs were sold in 2015 than in previous years? Because it was announced that the recipe had been changed, and fans were fuming.
11. Roald Dahl took inspiration from Cadbury for his book Charlie And The Chocolate Factory
When he was a child, Roald Dahl went to a school where Cadbury would send samples of new chocolate bars it was working on for the students to try and give feedback on.
When writing about his inspiration for his book about Willy Wonka in a draft of a speech, he said: “It was then I realised that inside this great Cadbury’s chocolate factory there must be an inventing room, a secret place where fully-grown men and women in white overalls spent all their time playing around with sticky boiling messes, sugar and chocs, and mixing them up and trying to invent something new and fantastic.”
12. Cadbury invented bank holidays!
Well, not exactly… but it was the first company to instigate days off for workers on bank holidays.
13. Cadbury tried (and sort-of succeeded) to trademark ‘Cadbury Purple’
Cadbury originally started using that iconic purple colour for its packaging in 1914 as a tribute to Queen Victoria, as it was her favourite colour. In 2008, Cadbury started a four-year legal battle with Nestle because its Wonka range also had purple packaging, and eventually Cadbury won the right to trademark Pantone 2685C. But it was a short-lived victory, because the next year, Nestle successfully appealed the ruling and the colour was free for everyone to use again.
14. American Cadbury tastes entirely different to our Cadbury
If you’ve ever been to the US of A and noticed that the Cadbury chocolate over there tastes ghastly, you’re not imagining it – it’s actually a completely different product.
The UK product is made from milk, sugar, cocoa mass, cocoa butter, vegetable fat, and emulsifiers, while American Cadbury chocolate also includes lactose, soy lecithin, natural and artificial flavourings. Plus, it lists sugar as the number one ingredient.
15. British Cadbury is actually banned in America
So, yeah, if you are ever in American and want your beloved British Cadbury chocolate, you’ll have an almost impossible time trying to get hold of it as Hershey, the manufacturer of the products sold in US markets, forced a ban on British Cadbury imports in 2015.
16. A LOT of Cadbury Dairy Milk Buttons gets made a day
More than 250,000 Cadbury Dairy Milk Buttons get made every single minute. Which - if you’re any good at maths - you’ll know adds up to 15 million an hour. That’s 400 million Dairy Milk Buttons being made every damn day!
Like this article? Sign up to our newsletter to get more articles like this delivered straight to your inbox.