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Buying yourself a little something new always feels like a treat, but when that purchase also funds charities working to combat the most common cancer in the UK, well that really gets the feel good vibes flowing.
Every October, to mark Breast Cancer Awareness Month, brands including Stella McCartney and Estée Lauder, donate a percentage of profits from the sale of particular items to breast cancer charities.
Around 150 women in the UK are diagnosed with breast cancer every day. Thanks to the work of researchers and doctors, most will have a good chance of recovery if it's detected at an early stage.
Which is why it is vital people check their breasts regularly and anyone who notices changes in their chest should speak to their GP (men too, as around 370 are diagnosed with breast cancer every year). Those aged 50-70 should also attend screenings when they're invited.
However, 50% of women do not regularly check their breasts for signs of cancer, according to a survey of 2,000 women commissioned by The Estée Lauder Companies UK & Ireland.
Restrictions imposed to curb the spread of the coronavirus also meant some screening services paused, and since they've resumed uptakes has been slower, Breast Cancer Now estimates that around 1,480,000 fewer women in the UK had breast screening between March 2020 and May 2021, compared to pre-pandemic levels.
In order to raise awareness of the importance of checking for signs of breast cancer and to raise funds for research and support services, brands big and small have launched awareness campaigns this year.
To support Breast Cancer Awareness Month we've rounded up 12 products you can buy that will either see 100% of profits being donated to breast cancer charities or, in the case of the Stella McCartney tee, will mean a beautiful post-mastectomy bra is sent free of charge to a woman with breast cancer.
Wonderful, Fantastic Card | £3.50 at Katie Leamon
Let someone special know you're thinking about them with this praise-filled greetings card that's black inside so you can add more adulations of your own. Katie Leamon will be donating 100% of October’s sales from this bestselling card to Cancer Research UK.
Drink Up Intensive Mask Limited Edition Breast Cancer Campaign Awareness | £24.50 at Origins
As we crank up the heating, now's the time to invest in soothing skincare. This bumper-sized limited edition pack of Origin's avocado, glacier water and hyaluronic acid overnight mask promises 72-hour hydration for soft, dewy skin when applied twice weekly to hands and face at bedtime.
In support of the Estée Lauder Companies’ Breast Cancer Campaign, Origins will donate 100% from the purchase price of this product from 01/10/21 until stocks last, up to a maximum donation of £4,900 to the Breast Cancer Campaign.
Bobbi Brown Breast Cancer Campaign Crushed Oil-Infused Lipgloss Duo | £29.50 at John Lewis & Partners
Looking for new berry-shade lip colours for winter? Bobbi Brown has released this limited-edition duo of non-sticky, high-shine glosses with coffee seed and kukui nut oils to strengthen lips' moisture barrier for a smoother, fuller-looking pout.
In support of The Estée Lauder Companies’ Breast Cancer Campaign, Bobbi Brown Cosmetics will donate the full RRP (minus VAT) for each Crushed Oil-Infused Gloss Duo sold in the UK to the Breast Cancer Research Foundation from 2 September 2021 to 30 June 2022.
Pure Clarity Pink Ribbon Blemish Paste | £16 at Scientia
Tackle spot breakouts with this limited edition Pure Clarity Blemish Paste, which draws impurities to the surface, drying out the affected area and decongesting clogged pores. It also contains zinc oxide and ferric oxide to soothe skin and calm redness. 100% of profits will be donated to the Pink Ribbon Foundation.
Love, Avon Cancer Care Pack | £20 at Avon
When going through cancer treatment skin can need a little extra TLC. This gift set includes: a moisturising Clean Break Cleanser, which contains apricot oil and cocoa butter to help retain the skin’s natural oils; Shade The Day Cream SPF25, to moisturise and protect sensitive skin from the sun; and Caring Scalp Balm, made from plant-based glycerine, which helps to moisturise and replenish the scalp. 100% of the profits will be donated to Look Good Feel Better.
bffsandbabes BCA adult black cotton mask | £5.47 on Etsy
This non-medical-grade reusable mask is made from three layers of soft, washable cotton. Featuring an adjustable nosepiece and ear loops with internal rubber banding for a comfy personalised fit, the solid black design has a pink vinyl printed Breast Cancer Awareness Ribbon. During October, 100% of profits will be donated to Breast Cancer Research Foundation.
CoppaFeel! Boob Clutch | £10 at Avon
This statement clutch may strike up a few conversations on your next night out – what more could you want from an awareness raising product? Many reviewers say they bought this as a gift for a loved one, so this could be a good purchase with which to kick off your Christmas shopping.100% of profits will be donated to CoppaFeel!.
The Signature Knee High Socks Breast Cancer Now 2021 Pink Ladies Socks | £20 at Fairfax & Favor
Tuck your jeans or leggings into a pair of these soft stretchy knee high socks before you pull on your riding boots or wellies. 100% of all profits will be donated to Breast Cancer Now.
Pretty Little Thing X Coppafeel! Black Ditsy Floral Embroidered Lace Underwired Bra | £15 at Pretty Little Thing
This underwired bra contrasts traditional floral lace with a modern cutaway design. You can complete the look with a matching lace thong and suspender belt. PrettyLittleThing will donate £10k plus 100% of proceeds from the sales of the PrettyLittleThing x CoppaFeel! collection.
Conrad T-Shirt - Pink Creation | £40 at Sézane
Flatteringly slightly oversized, this organic cotton tee can be personalised with a word or name in red embroidery. Unlike many of the other items on this list, it is available all year round, with 100% of the proceeds from UK sales donated to the Pink Ribbon Foundation.
BCA 2021: Toilet, Tits, Teeth (TTT) T-shirt | £295 at Stella McCartney
Stella McCartney has partnered with Netflix series Sex Education for a campaign titled ‘Toilet, Teeth, Tits’, which aims to encourage people of all ages to conduct regular breast self-examinations during their morning routine. This special edition organic cotton tee features heat-reactive dye that turns white when touched. The Stella McCartney Cares Foundation will donate one Louise Listening post-mastectomy bra for every T-shirt sold.
Liv Breast Cancer Now Alight bike | £499 at Liv
Been thinking of switching up your commute or taking up a healthy hobby at the weekend? This lightweight aluminium framed bike blends speed and stability for a ride that’s smooth and fun. 100% of profits will be donated to Breast Cancer Now.