How to find the best Black Friday deals to shop this year

Francesca Rice
·7-min read
Photo credit: Mikolette - Getty Images
Photo credit: Mikolette - Getty Images

From Good Housekeeping

Black Friday will soon be here with huge bargains to be found across the web – whether you're looking to snap up fashion and beauty deals, invest in new kitchen appliances, or even nab some big ticket tech items for less.

Here's everything you need to know to ensure you get the best deals during Black Friday 2020...

What is Black Friday?

The US shopping event first came to the UK back in 2010, and has since become one of the biggest dates on the shopping calendar to grab a discount.

The majority of UK retailers now take part in Black Friday, typically reducing prices on a wide range of products in flash sales, taking place for anywhere from 24 hours to several days.

That's right, many brands begin their Black Friday deals early, and keep prices low for several days after the main event.

When is Black Friday 2020?

Black Friday traditionally falls on the day after Thanksgiving, the American holiday that is celebrated on the fourth Thursday in November every year.

In 2020, this means Black Friday falls on Friday, 27 November, although the sales often begin early and usually last into the following week, through to Cyber Monday.

Best Black Friday deals 2020

Watch this space, as we will update our page with all of the latest Black Friday 2020 deals and discounts as and when they launch.

Here are the best early Black Friday 2020 deals that are already live...

Best early Black Friday deals 2020

All Saints – 30% OFF SHOP NOW

Amazon – deals across the site SHOP NOW

Aromatherapy Associates – 25% OFF with code BLACKFRIDAY SHOP NOW

Argos – deals across the site SHOP NOW

ASOS – up to 50% OFF SHOP NOW

Aspinal – up to 50% OFF SHOP NOW

Beauty Bay – up to 30% OFF SHOP NOW

Benefit – deals across the site SHOP NOW

Bobbi Brown – 20% OFF with code BB2020 SHOP NOW

Boden – 30% OFF with code C4L3 SHOP NOW

Boots – deals across the site SHOP NOW

Charlotte Tilbury – up to 30% OFF SHOP NOW

Curry's PC World – deals across the site SHOP NOW

Disney – up to 30% OFF selected toys SHOP NOW

Elemis – 30% OFF with code SPECTACULAR SHOP NOW

Elizabeth Arden – 25% OFF with code BF25 SHOP NOW

Farfetch – up to 50% OFF SHOP NOW

Feelunique – up to 33% OFF SHOP NOW

Figleaves – 25% OFF SHOP NOW

FitFlop – up to 40% OFF SHOP NOW

French Connection – 30% OFF full price items SHOP NOW

GAP – 50% OFF SHOP NOW

ghd – up to 20% OFF SHOP NOW

Ghost – up to 70% OFF SHOP NOW

Gymshark – up to 30% OFF SHOP NOW

Hamleys – up to 30% OFF SHOP NOW

Hobbs – 25% OFF SHOP NOW

JD Sports – up to 50% OFF SHOP NOW

Jigsaw – 25% OFF with code LD25 SHOP NOW

John Lewis – deals across the site SHOP NOW

Joules – up to 60% OFF SHOP NOW

Karen Millen – 40% OFF dresses SHOP NOW

Kiehl's – 25% OFF with code BLACKFRIDAY SHOP NOW

Lakeland – deals across the site SHOP NOW

Lancome – 20% OFF with code BLACKFRIDAY2020 SHOP NOW

Liberty – up to 30% OFF and 15% OFF Beauty SHOP NOW

Lookfantastic – up to 30% OFF with the code LFBEAUTY SHOP NOW

Lovehoney – up to 50% OFF SHOP NOW

Made – up to 20% OFF SHOP NOW

Mango – up to 50% OFF SHOP NOW

Marks & Spencer – 30% OFF selected womenswear & 40% OFF selected home SHOP NOW

Missoma – 25% OFF SHOP NOW

Monica Vinader – 25% OFF or 30% OFF when you spend £200 SHOP NOW

Net-a-Porter – up to 50% OFF SHOP NOW

Phase Eight – 25% OFF SHOP NOW

Reiss – 20% OFF SHOP NOW

Selfridges – up to 20% OFF with the code SELFCCE SHOP NOW

Simba – 35% OFF SHOP NOW

Smythson – 40% OFF selected styles SHOP NOW

Superdrug – deals live across the site SHOP NOW

The Body Shop – deals live across the site SHOP NOW

The Outnet – up to 55% OFF SHOP NOW

Topshop – limited time only deals SHOP NOW

Urban Decay – 30% OFF SHOP NOW

Very – deals live across the site SHOP NOW

Wayfair – deals live across the site SHOP NOW

Whistles – 25% OFF full price SHOP NOW

While we don't yet know which retailers and brands will be taking part in Black Friday this year or what discounts they will offer, below are all of the best Black Friday deals from 2019 to give you an idea of what you may be able to nab this year.

Best Black Friday 2019 deals and discounts

Amazon – Black Friday deals live across the site SHOP HERE

AO.com – Deals across the site SHOP HERE

Argos – Deals across the site SHOP HERE

Arket – 20% OFF selected lines SHOP HERE

Aromatherapy Associates – up to 50% OFF all week SHOP HERE

ASOS – Up to 70% OFF selected styles SHOP HERE

Beauty Bay – Up to 30% OFF makeup and skincare, up to 50% OFF haircare SHOP HERE

Benefit – Deals live across the site SHOP HERE

Birchbox – 2 boxes for £5, 50% OFF kits and 20% OFF gift subscriptions SHOP HERE

Boden – 30% OFF across the site SHOP HERE

Boots – Deals across the site, including on No7 products SHOP HERE

Boux Avenue – 30% OFF everything SHOP HERE

Charlotte Tilbury – 30% OFF SHOP HERE

Cult Beauty – Up to 40% OFF selected products SHOP HERE

Currys PC World – Up to 50% OFF SHOP HERE

Dorothy Perkins – Up to 50% OFF SHOP HERE

Ebay – Deals across the site SHOP HERE

Elemis – 30% off full sizes and selected gift sets with the code '2019BF' SHOP HERE

Etsy – Up to 60% OFF SHOP HERE

Farfetch – Extra 30% OFF the sale with the code 'FFX30' SHOP HERE

Feelunique – Up to 35% OFF + a free beauty bag SHOP HERE

Figleaves – 25% OFF everything SHOP HERE

ghd – Up to 20% OFF, including deals on the Platinum + styler SHOP HERE

Gap – 50% OFF SHOP HERE

Ghost – Up to 70% OFF SHOW HERE

Glossier – 20% OFF everything SHOP HERE

Harvey Nichols – Up to 40% OFF selected items SHOP HERE

H&M – 205 OFF everything SHOP HERE

Hobbs – 25% OFF everything SHOP HERE

JD Sports – Up to 30% OFF SHOP HERE

Jigsaw – 30% OFF SHOP HERE

John Lewis & Partners – Price Match live with deals across the site SHOP HERE

Lakeland – Up to 50% OFF SHOP HERE

Liberty – Up to 30% OFF and 15% OFF Beauty SHOP HERE

Lookfantastic – Deals live across the site, with up to 50% OFF some brands SHOP HERE

Lovehoney – Up to 50% OFF SHOP HERE

Made – Deals live across the site, including on sofas SHOP HERE

Mango – 30% OFF everything with the code 'BLACK19' SHOP HERE

Marks & Spencer – Up to 50% OFF Furniture SHOP HERE

Matalan – Up to 50% OFF SHOP HERE

Missoma – 25% OFF everything with the code 'BF25' SHOP HERE

Monica Vinader – 30% OFF SHOP HERE

Mr & Mrs Smith – 25% OFF selected hotels SHOP HERE

Net-a-Porter – 30% OFF seasonal edit SHOP HERE

New Look – 25% OFF on selected winter products SHOP HERE

Next – Up to 70% OFF SHOP HERE

Nike – Extra 30% OFF reduced items SHOP HERE

Not On The High Street – Up to 50% OFF SHOP HERE

NOW TV – Up to 60% OFF bundles SHOP HERE

Office – 20% OFF with the code 'Take20' SHOP HERE

& Other Stories – 20% OFF with the code 'NOIR20' SHOP HERE

River Island – 20% OFF everything when you spend £75 with the code '20OFF' SHOP HERE

Selfridges – Up to 20% OFF with the code 'SELFCCE' at the checkout SHOP HERE

Smythson – 40% OFF selected styles SHOP HERE

Space NK – Free full-size gift when you spend £50 SHOP HERE

Sweaty Betty – 25% OFF everything SHOP HERE

Tesco –Deals across the site SHOP HERE

The Body Shop – 30% OFF across the site and 20% OFF gifts SHOP HERE

The White Company – 20% OFF with the code 'GIFT20' SHOP HERE

The Outnet – Extra 15% OFF Clearance with code 'FINAL' SHOP HERE

Topshop – 25% OFF everything SHOP HERE

Very – Deals live across the site, including up to 40% OFF selected fashion SHOP HERE

Virgin Atlantic – Deals on flights SHOP HERE

Warehouse – Up to 30% OFF dresses, coats, accessories & more SHOP HERE

Wayfair – Deals across the site SHOP HERE

Whistles – 30% OFF new-in SHOP HERE

Like this article? Sign up to our newsletter to get more articles like this delivered straight to your inbox.

SIGN UP

Photo credit: Hearst Owned
Photo credit: Hearst Owned

In need of some positivity? Get delicious recipe ideas, uplifting lifestyle news, and fashion and beauty tips. Make the most of your time at home and enjoy Good Housekeeping delivered directly to your door every month!

SUBSCRIBE HERE

You Might Also Like