Barbie may have a popularity that spans generations, but she's faced her fair share of criticism.
Feminists and women's groups who've previously lambasted her unrealistic body proportions are unlikely to feel the same distaste for a much healthier looking Barbie who's been revealed.
Artist Nickolay Lamm of MyDeals.com has revealed what Barbie would look like if she had the body shape of an average 19-year-old girl - and the results are quite surprising.
The 24-year-old artist and researcher set out to prove whether his realistic Barbie would still be as marketable as her infamous original, by creating a 3D model with human size dimensions.
While the original Barbie has measurements of 36-18-33, Lamm's Barbie is a much healthier 32-31-33.
The differences are clearly visible in Lamm's shots of the two models - but they're by no means startling. Her neck is almost twice as wide as the original, with shorter legs and a slightly smaller head.
She's also shorter and, in our opinion, showcasing some much sexier, womanly curves.
The Pittsburgh-based artist photographed his model Barbie next to her original, photoshopping his work to make her coloring, packaging and clothing like the typical doll.
Speaking about his latest work, he said: "I wanted to see if an average sized Barbie had market potential.
"A lot of people are saying that we shouldn’t criticize Barbie because she is a toy.
"At the same time, nobody feels its wrong to be critical of skinny models, who are real people with feelings.
"If you think about it, what has more influence on a young girl? Skinny models in ads or Barbie, who she may play with everyday?"
He added: "So, if there's even a small chance of Barbie in its present form negatively influencing girls, and if Barbie looks good as an average sized woman in America, what's stopping Mattel from making one?"
He has a point too.
Check out the making of his real-sized Barbie doll here and tell us what you think over on Twitter, now.