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Amazon just went nuts on its devices — save up to 45% on Fire tablets, Echo Dots and more

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A smart display next to a round smart speaker, on a blue banner background.
Get these Amazon products at deep discounts!

Did you know Amazon has a hidden section devoted to secret sales on its own devices? It's true!

On any given day, the retail giant adds and removes sales from this secret hub on a handful of Echo smart devices, Fire TV video streamers and Kindle e-readers — and the savings are great! If you’re looking to build out a smart home or just want to read mountains of e-books on one device, you need to know about this page.

And Amazon will give you free shipping too. But if you have Amazon Prime, you’ll get so much more — from access to new movies and TV shows, discounts at Whole Foods, exclusive sales and two-day shipping on many, many items. Not yet a member? Let's fix that: You can sign up for a free 30-day trial here. (And even those without Prime get free shipping on orders of $25 or more).

Check out our favorite finds below, and shop the rest of the secret sales on Amazon devices here.

Save $10: Amazon Fire TV Stick Lite

A remote control next to a streaming stick
Amazon's Fire TV Stick Lite is on sale for just $20! (Photo: Amazon)

The Fire TV Stick Lite, which is on sale for $20, or $10 off, at Amazon, couldn’t be easier to use. Simply plug it into one of your TV’s HDMI ports and it’ll search for your home’s Wi-Fi network automatically and wait for you to log in.

Once synced, you’ll have access to hundreds of streaming apps and channels, including Netflix, Hulu, YouTube, Disney+, Prime Video, Peacock, HBO Max, Starz and Showtime. Between that smorgasbord of viewing options and the Fire TV Stick's interactive settings — like pop-up results for actor and director names via IMDb — you might be tempted to ditch cable for good.

"...I'm very pleased with the Fire TV Stick Lite," raved a delighted five-star reviewer. "Alexa is installed and using voice commands to change the TV is so wonderful! I can also turn the lights off from my remote control when it's time to movie-watch. I love it! Let's see the cable companies let me do that! I figure I'll be saving about $230 per month now, and all for an investment that was less than paying for one month of cable."

$20 $30 at Amazon

Save $15: Amazon Fire TV Stick

An Amazon Fire TV Stick HD streaming stick in front of a blue hexagon background.
162,000 five-star reviewers can't be wrong. (Photo: Amazon)

Another great deal is the Amazon Fire TV Stick that can stream in full HD. It’s currently $25 (down from $40) — nearly 40% off! “This Fire Stick is awesome!” said one happy shopper. “I'm a senior on a tight budget. I recently moved and hauled my two big-screen TVs that have been sitting for over a year because I could not find a reasonably priced cable service for the amount of TV I watch. Yet I've missed watching TV, and window antennas are no help in the rural area I live in. I get aggravated when I have to watch a movie on my laptop or tablet while there are two TVs sitting there."

$25 $40 at Amazon

Save 30%: Amazon Fire TV Stick 4K

A streaming device with a remote control in front of it.
Time to get on the Stick. This one. At this incredible price. (Photo: Amazon)

At a mere $35, the Fire TV Stick 4K is the perfect gift-to-self, offering thousands of movies and TV episodes from services like Netflix, Prime Video, Disney+ or Peacock. Plus, it will play music, podcasts or audiobooks. It also elevates the quality of your viewing experience, with an extremely clear picture,and provides home theater–level audio. And get this: Right now, you'll get a free two-week subscription to Sling TV with the device, so you can enjoy even more shows and movies (see banner at the top of the product page).

Many folks love the Fire TV Stick 4K because of its Alexa Voice Remote, which allows you to search, launch shows and control other smart-home devices sans remote. One reviewer, who owns three Fire TV Sticks, including one in their travel trailer, says it’s “opened up a world of possibilities for what to watch.”

$35 $50 at Amazon

Save over 40%: Amazon Fire TV Cube

A streaming cube with Amazon logo on the front
Every once in a while, it's smart to think inside the box. (Photo: Amazon)

Dream of controlling your TV using just your voice? Amazon's Fire TV Cube can make that dream a reality. It's the only Fire TV device that supports hands-free Alexa commands. It's like an Amazon Echo for your television, with eight microphones at the ready. It can stream from almost any streaming service: and even supports games and other apps. Right now it's an impressive 42% off right now, and it, too, will get you a free two-week subscription to Sling TV.

One five-star fan reports: "Best Fire TV product I've had so far, and I think I've had them all. Super easy to set up... The streaming is working great, no issues at all, and we watch YouTubeTV/ Netflix/ Showtime/ Hulu/YouTube a lot. It's a nice benefit to have Alexa integrated into the Cube, too, asking her to queue up a show via voice or just check the weather."

A traditional Fire TV remote and an ethernet adapter are included, but you'll need an HDMI cable. If you don't have a spare one hanging around, consider nabbing this five-foot HDMI cable for just $5.

$70 $120 at Amazon

Save 25%: Amazon Echo Dot, 3rd Gen

A smart speaker that looks like a hockey puck
"Alexa, play my classical playlist." (Photo: Amazon)

The Amazon Echo Dot is a great choice for your first smart home device. It's unobtrusive and easy to find a place for and it has all the smart features you'll want. It can stream music, or play podcasts and audiobooks; it can make calls; and it can deliver weather, news and traffic updates. Using your voice you can ask Alexa to answer questions, set alarms, create routines or control your smart home devices like lights or thermostats. And you're saving 25% off the regular price!

One clever reviewer shares, “I started putting in reminders for medications, starting dinner, to remember to switch the laundry…Now Alexa keeps all my lists and can read them to me. I set up a Google calendar and Alexa can also remind me what events are coming up. I wish I had tried it much sooner. My husband was so amazed, he bought a second one for me! He enjoys having Alexa play sports talk radio and news, and I’ve started to listen to audiobooks more.”

$30 $40 at Amazon

Save 20%: Amazon Echo Dot, 4th Gen

A smart speaker in the shape of an orb.
Amazon's tiny smart speakers now come in this cute orb shape! (Photo: Amazon)

And if that oldie-but-goodie isn't recent enough for you the Echo Dot 4th gen is just as good a deal with a sporting new look.

One fan said they love its "tiny size and phenomenal sound. "Much smaller than expected but the sound is phenomenal. I have almost every single version of the Echo and Echo dot in my house for an easy-to-use Spotify music setup to surround my upstairs with music, but this little orb is the best sounding of the lot. Highly recommended."

$40 $50 at Amazon

Save $30: Amazon Echo Show 8, 2nd Gen

A smart display with streaming services on the screen
Great for video calls! (Photo: Amazon)

The second-gen Amazon Echo Show 8 is $30 off right now! Amazon’s smart displays are great for looking up the five-day weather forecast, checking out step-by-step recipes or perusing your daily calendar.

But the latest Echo Show 8 has an even better trick up its sleeve: improved video calling! The 13-megapixel camera will frame and keep you centered automatically during video calls. It’s truly like magic.

Plus, you can watch TV shows and movies from sources such as Prime Video, Netflix and more. You can also use it to listen to music from Amazon Music, Apple Music or Spotify. With over 23,000 five-star ratings on Amazon, it's a clear winner.

Said a shopper: “...I decided to go with this device over the discounted first gen because of the upgraded camera. My primary reasons for wanting it were to be able to watch my favorite shows and YouTube videos while cooking and cleaning and for my kids to be able to video call their grandma whenever they want, pretty simple stuff...Great picture, sound is nice, response time is quick and video call quality is great. The size is perfect, not too big (I don't have a very large kitchen or a ton of counter space) and not too small, definitely better than my phone for watching videos while moving around the kitchen.”

$100 $130 at Amazon

Save 35%: Amazon Echo Show 5, 2nd Gen

A smart display with video call on the screen
Perfect as a smart alarm clock or for catching up with friends. (Photo: Amazon)

The second-generation Echo Show 5, which has more than 43,000 five-star reviews, can control smart-home components like lights, security cameras and thermostats — and works with voice commands via Alexa. You'll also have access to an impressive array of TV shows, podcasts, audiobooks and radio stations, plus weather reports, step-by-step recipes, to-do lists and calendars. Save 30 bucks on it right now!

You can video-call friends or family members who also have an Echo or Alexa device simply by saying, “Alexa, call Dad.” If you have multiple devices around the house, you can use them to call your crew to the dinner table.

“This Echo Show 5 is actually pretty awesome,” said one five-star review. “Music quality is great and WAY better than the Echo Dots (compared to Gen 3 and Gen 4). Live view from my phone's Alexa app doubles this as an indoor security monitoring device (although no motion detection). I like how it notifies you when someone (with account access) is live-viewing and you also have the tangible plastic sliding cover that covers the camera for privacy (colored white so you can easily see when the slide is covering the camera). Overall it's an awesome product and I would definitely pay full price for one when if I decide to get another."

$55 $85 at Amazon

Save 45%: Amazon Fire HD 8 Plus tablet

Two Amazon Fire tablets next to each other.
Snap up this tablet for 45% off (Photo: Amazon)

The Fire HD 8 Plus is currently 45% off, making it just $60 down from $110. It’s a great Apple iPad alternative — thanks to its brilliant eight-inch HD display, a lightweight and compact design and affordable price. The latest Fire HD 8 Plus tablet features a sleeker new look, up to 30% faster speeds than previous models with a zippier processor, quicker charging with its USB-C port built-in (not featured on the last version) and 12 hours of battery life per charge instead of 10 hours.

In fact, it includes fast and wireless charging, which isn’t even available on the entry-level Fire HD 8 tablet. And its 3GB of memory paired with 32GB of on-board storage is expandable up to a whopping 1TB via microSD card.

It has over 24,000 five-star ratings on Amazon. One said: “I have owned various tablets from Apple and Samsung as well. I just wanted a device I could watch some shows on, read a little (I have a Kindle Oasis that I keep on my night stand) when I am out of the house, listen to occasional music, and can surf the web in lieu of my phone. The Fire 8 Plus checks those boxes. Frankly, as a long time Prime member, it is actually ideal. This device is highly integrated into the Amazon ecosystem. [...] It has a solid battery life, good screen, its well made, and its built to do exactly what I needed it to do. [...] If you want an inexpensive little entertainment machine though, I don't think you will find a better addition to your arsenal of tech at a better price than this.”

$60 $110 at Amazon

Save over 40%: Amazon Kindle Kids Edition

An e-reader with a bird-pattern book cover behind it.
Amazon's e-reader for kids is a great gift (Photo: Amazon)

Originally $110, the Kindle Kids edition is now only $65, two-year worry-free guarantee included (always essential with devices meant for little ones). Plus, if you buy two, you can use the promo code "2PACK" to save an additional $20.

Lots of parents want to limit gaming time and keep kids off the web. The Kindle Kids is just for reading — no distractions here. With a 6-inch glare free screen, and a battery that can stay juiced for weeks, the Kindle Kids is easy to carry and enjoy outdoors.

The deal includes a free year of Amazon Kids+ which gives eager readers access to the entire Harry Potter series and the first book from the Artemis Fowl series, among many other things. Also included is a kid-friendly cover in one of four options (blue, pink, rainbow birds or space station).

The Kindle Kids edition has a Parent Dashboard where caretakers can manage content, set educational goals, view reading progress and adjust age filters. One reviewer who got the Kindle Kids for her grandson reported: “He does like to read but I have been hoping that [this] would widen his interest into new books. Mission accomplished.”

$65 $110 at Amazon

Save nearly 30%: Insignia 24-inch Class F20 Smart HD 720P Fire TV

A flat screen TV
Get this 24-inch TV for just $120 (Photo: Amazon)

Need a new TV? Amazon's No. 1 bestselling Insignia 24-inch Class F20 Smart HD 720P Fire TV is on sale for just $120! The standout set delivers eye-popping colors and exceptional picture quality — both of which are rare in this price range. The audio is top notch, too — and Alexa is included in the remote. So if you’re not a fan of endlessly scrolling through a grid of movie titles (and who is), you can just say, “Alexa, play Knives Out,” and she’ll make your wish come true. “This little TV is perfect for my bedroom,” said one happy shopper. “Easy set up with more apps and features than I'll ever use. I paired my little Bose speaker to it and the sound is awesome."

$120 $170 at Amazon

The reviews quoted above reflect the most recent versions at the time of publication.

Looking for more great Amazon deals? Check these out:

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