7 Influencers Who Have Perfected the Art of the Fashion Uniform

Joy Montgomery

Discovering your personal style is one of those illusive #lifegoals that has been pondered by fashion magazines for decades and, undoubtedly, baffled women for a similar period of time. The way it's phrased somehow infers that this is something that should spontaneously pop into your mind's eye after you've put in the required number of hours staring blankly at your open wardrobe. The reality, however, is not quite so transactional, and some people will pin down their "look" at the age of 16, while others need a longer period of experimentation to refine their taste. To be honest, there's also nothing stopping you from constantly reinventing your style every five years. This is not, after all, some sort of lifelong binding contract.

Yet, I also can't deny that there is something so alluring about the idea of finding your uniform—if for no other reason so you can sneak in a couple more hours in bed in the morning due to having a good sense of what works. I also think that as we move into a more sustainable future, there's something to be said for investing in pieces that are timeless—and by that, I mean styles that you'll want to wear both now and in five years' time. And no, that doesn't have to mean becoming an austere minimalist (although that certainly makes things easier). There are plenty of print-loving editors who have stuck to their extroverted staples for decades. 

It was Brittany Bathgate who triggered these contemplations on personal style. I was scrolling deep into her feed and was impressed at how her outfits felt so consistent over the passing seasons. An ensemble she shot back in 2017 could easily be replicated in the present day. So I set about finding other fashion girls who have nailed this fashion consistency and identified the key pieces that have stood the test of time. Scroll down to see what I found. 

Alexis Foreman

Style Notes: Perennial minimalist, Alexis Foreman, is the queen of stripped-back separates. Here, she dons a pair of white jeans two years apart with a similar simple-top-and-jacket pairing. 

KEY BUY

Topshop Ecru Editor Straight Jeans (£39)

Jeanne Damas

Style Notes: You can always trust Jeanne Damas to embody the timeless appeal of French-girl fashion. A floral minidress is at the heart of her capsule and is sure to deliver year after year.

KEY BUY

ASOS Design Cotton Poplin Mini Dress With Puff Sleeves in Ditsy Floral (£32)

Brittany Bathgate

Style Notes: Brittany Bathgate surely wins the prize for most consistent style. From tailored trousers and trench coats to white shirts and Breton tops, she knows what she likes, and she sticks to it.

KEY BUY

Arket Wide Fluid Wool Trousers (£115)

Monikh Dale

Style Notes: Who What Wear columnist Monikh is one of the few people who manages to tread the line between timeless and trend. A puff-sleeve cotton dress looks just as lovely now as it did back in June 2018.

KEY BUY

H&M Lyocell-Blend Dress (£35)

Pernille Rosenkilde

Style Notes: Pernille Rosenkilde is a particular favourite of mine, and she is a great example of how you can still have personality-packed style that doesn't date with the passing of the seasons. Her secret? Get a boilersuit.

KEY BUY

Who What Wear The Boiler Suit Jumpsuit (£150)

Sylvie Mus

Style Notes: You really can't go wrong with a suit, and Sylvie Mus certainly knows it. Back in October 2017, she donned a brown-hued two-piece with a roll-neck and boots. Fast-forward to 2020, and she's still embracing the oversize tailoring.

KEY BUY

& Other Stories Tailored Single Breasted Blazer (£95)

Grece Ghanem

Style Notes: Grece Ganhem is another fashion maximalist whose style transcends yearly trends. She might not be in head-to-toe florals, but the high-low vibe remains the same. 

KEY BUY

Mango Printed Straight Trousers (£36)

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This article originally appeared on Who What Wear

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