Rarely a season goes by without the '70s influencing our wardrobes. Last season we saw the reintroduction of platform shoes. Denim has also felt the impact of the decade's style with flared jeans making a surprising comeback for the foreseeable future. However, this season isn't about silhouettes or shapes; it's all about prints. In particular there's an emphasis on vintage floral prints. To get better acquainted with what this means when it comes to the '70s, all you need to know is that this style of print often falls under the following category: gaudy.
Lucy Williams wearing Prada trousers
But don't let that put you off. While I'm not immune to the allure of minimalism and all its elegance, there's no denying it can get a little repetitive. With the upcoming S/S 20 trends being big for sleek lines, I'm excited to see at least some fun prints coming through for the year. The flowers are either oversized or tiny and come in colours that are often clashing, with browns, reds and yellows grouped together or greens and purples.
The designers and brands embracing this trend into their collections include Marc Jacobs, Faithfull the Brand and Prada. An added bonus of this trend is that it's easy to shop real vintage pieces too. Dresses will be the easiest way to wear the look, but I've also got my eye on some trousers. Keep scrolling to see where to find the best vintage floral prints today.
An understated printed dress if you just wanted to nod to the trend.
Horror Vacui Vestia Scalloped Floral-Print Silk-Satin Midi Dress (£689)
A chic almost kaftan-style dress.
Valentino Feather-Trimmed Floral-Print Silk Crepe de Chine Maxi Dress (£3700)
Ghost Jules Dress Birkin Vintage Floral (£85)
This one is currently in the sale.
Rixo Midaxi Shirt Dress (£285)
Another winner from Rixo.
Prada Floral-Print Cotton-Blend Twill Skinny Pants (£790)
So obsessed with these Prada trousers. Pair with a black tee.
Prada Belted Floral-Print Cotton-Poplin Skirt (£825)
Ideal for your summer wardrobe.
Prada Appliquéd Pleated Floral-Print Jersey Mini Dress (£1715)
One of my favourite prints from this trend.
Dodo Bar Or Sweetheart-Neckline Floral-Print Dress (£445)
Dodo Bar Or has this print style nailed.
Rixo Long Sleeved Midi Dress (£285)
I've never seen a paisley print I didn't like.
Rhode Ella Floral-Print Cotton Mini Dress (£335)
A very 2020 way to wear this trend.
Ssone Mountain Balloon-Sleeve Floral-Print Midi Dress (£748)
Chic and elegant.
Topshop Floral Print Mesh Funnel Neck Top (£19)
Even Topshop is in on this trend.
Warehouse Ditsy Floral Puff Sleeve Top (£29)
Just pair with jeans.
Rixo Long Sleeve Midi Dress (£315)
Rixo has a whole collection of vintage-inspired dresses right now.
Kitri Lillian Floral Print Trousers (£25)
These are going quick in the Kitri sale.
Faithfull the Brand Nora Shirred Floral-Print Crepe Midi Dress (£172)
I've got my eye on this dress for the summer.
Emilio Pucci Cropped Printed Stretch-Crepe Slim-Leg Pants (£140)
A classic take on the vintage floral print trend from Pucci.
Beyond Retro 1970s Floral Maxi Dress (£42)
If you're looking for a true vintage option.
Zimmerman Super Eight Belted Floral-Brocade Mini Dress (£695)
Such a pretty dress.
Next up, the biggest S/S 20 fashion trend you need to know.
This article originally appeared on Who What Wear
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